Social Media Manager

Service-Based (Solo)

Barrier to Entry

2/10

Short-term Potential

2/10

Long-term Potential

2/10

Risk

1/10

Big Audience or Ad Money Required

No

Income Potential

$$$

Salary Research

Monthly: $2,493 - $6,751 Average: $4,102 Hourly: $13.22 - $35.81 Average: $21.76

Pros

  • • So fun if you work with clients in a niche you’re interested in (e.g., you love animals, so target your local pet supplies store)
  • • Getting paid to learn on the job
  • • Some clients may even pay for training
  • • Backstage pass to these business, how they run, how they work, which you can apply to your own business in the future
  • • Can start with 0 experience by selling your time

Cons

  • • Unlike a typical job, you’re only paid for your billable hours, not all the admin, messaging etc. - must take this into account when working out your price
  • • Have to be heavy user of social media and really understand what does well + the ever-changing trends
  • • Have to wear multiple hats and figure out everything yourself (invoices, contracts, taxes, the "professional" way to do things etc.) - can be very overwhelming
  • • Takes a bit of time to get going with it
  • • Have to find clients - not easy in the beginning
  • • No traditional safety nets like health insurance and pension
  • • There may be income insecurity or instability at the start